Digital Marketing
Digital marketing is a term used to describe the integrated marketing services used to attract, engage and convert customers online. Digital marketing utilizes multiple channels such as content marketing, influencer marketing, SEO, social media and online advertising to help brands connect with customers and uncover performance of marketing programs in real-time.
According to a survey by BrightLocal: 37 percent of small businesses plan on spending more money on Internet-based marketing in 2015.
Till 2010 web marketing was just another name of SEO. But with the increasing number of channels and data, the concept of online marketing faced a lot of change. As a digital marketing company in Bangalore, we will cover two major internet marketing channels.
Search engine Optimization (SEO): It helps your website to rank higher in Search Engine Results Page (SERPs). Thus, it plays a role in promoting your business through your website with an easy approach.
Social Media Marketing (SMM): Social Media Marketing is one of the latest online marketing tools to gain attention through social media networks.
PPC Marketing: Pay Per Click advertising helps you to target your ideal buyers and convert them through online advertising like Google Adwords, Facebook Ads, LinkedIn Ads etc.
Email Marketing: It helps you to convert your cold leads into active buyers. A targeted email campaign can engage with your customers and drive more leads.
As an online marketing company, we analyze the stage of your business, competitors and the online market available for your business.